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Management
The Great Re-Awakening
Preparation is over – It’s time to get back in the game This week (March 8, 2021) marks two coincidental...

Sales
How to Navigate Cost Comparison Conversations With Your Customers
How often do clients ask you for an "apples-to-apples" quote?
They send you an RFP to strictly follow so they can see a direct cost comparison between you and your competitors. But in the AV world, true apples-to-apples comparisons don’t exist.
Most of the people in the AV community work in competitive situations — we bid on projects, against other companies (and probably even against each other). Competitive bidding is the world we think we live in. But it’s not as comparable as it may seem.

Management
Why Sub-Renting is a Sign of Growth
Are sub-rentals really as bad as you think?
Probably not.
In fact, sub-renting equipment strategically should bring in more profit, not less.
I was reminded of this not too long ago when I had a chance to catch up with an old friend. This veteran operations manager has been running operations longer than I’ve been in the business — and I’ve been doing this for 30 years. He’s quite good, to say the least.
When we started talking about sub-rentals, his eyes lit up and he said, “I love sub-rentals!” So I asked him to elaborate.

Management
Profile of a Professional Freelancer
The following note came to me after the webinar on June 24, 2020. I am sharing this with the July 1 webinar on the New Gig Economy because I think a lot of folks have a misperception about freelancers in general. Also, I think many former full-time employees will be looking at freelancing as a career (or a stop gap). YOU ALL NEED TO READ THIS.

Management
The Most Valuable Asset in Your Warehouse
Do you have equipment in your warehouse you’re keeping “just in case?” You assume if a product rents once a year, it has value. It’s better to keep a rental product someone might need than to trash it, right?

Management
Cash Flow is a Process
You either have cash or you don’t. It isn’t complicated. It isn’t even especially interesting. However, it is vitally important.
Cash flow is all about the process of pricing for profit, collecting payments, and forecasting what lies ahead. When we do this well, we give our businesses the opportunity to flourish. When we fail to do this, we set our companies up for failure too.