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Strategy
Business professional discussing contract pricing with client, pointing to a document with a pen on a desk.
Strategy
Your Clients Know You Should Charge More — So Do It
Listen instead on your Monday Morning Drive: We all know managing pricing variables is a nightmare. When putting together a quote,...
Group of young professionals celebrating success in a modern office setting, smiling and cheering with excitement.
Strategy
The Smart Way to Punch Above Your Weight Class
Listen instead on your Monday Morning Drive: I studied martial arts for many years. I learned multiple disciplines, earned various black...
A person in business attire holding a chalkboard sign that says “Exit Strategy.”
Strategy
Exit Strategy: Start Planning Before It’s Too Late
Exit strategies aren’t just for retirement. Learn why every business owner needs one and how to build a more valuable, sellable company from day one.
A business professional calculating finances and reviewing documents.
Strategy
Stop Pricing Like a Rental Company
Ditch rental pricing if you’re in show business. Learn why pricing like a rental company hurts profits, and explore three ways to price your expertise.
Businessman in deep thought at his desk, reflecting on strategic decisions for sustainable business growth.
Strategy
Quality Over Quantity: The Case for Selective Business Growth
Learn how focusing on quality over quantity and turning down misfit projects can transform your business into a sustainable, profitable company.
A professional team collaborating in an office environment, reviewing documents and discussing strategies.
Strategy
Process Documentation Reimagined: Hire Smart, Define Success, and Scale Faster
Rethinking process documentation: Why hiring skilled professionals — not documentation — is the key to scaling your live events business.

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Since 2006, Tom Stimson, owner of The Stimson Group, has worked with over 200 AV companies and organizations on business strategy, process, marketing, and sales.

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