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The hand of a good freelancer fiddles with a knob on a soundboard in preparation for a show.

Operations

Everything You Wanted to Know About Hiring a Freelancer in 10 Minutes

Unlock the secret to hiring freelancers. Learn to distinguish great from good from bad, and why sometimes, good is all you need.

Marketing

Is Digital Marketing Still Relevant?

In this podcast, I’m exploring an important question: Is digital marketing still relevant in the AI era and the post-pandemic world?

Strategy

Commit to the Pivot – Welcome to Scalability

Scalability is a transformative, industry-wide shift that helps you remain profitable even in the ups and downs of a seasonal business.

A scale drawn in white on a blue background balances the words price and value on either side, value holding more weight.

Sales

Do You Know Why Your Customers Are Afraid to Do Business With You?

Discover the art of delivering value beyond price in the buying process, and learn how to build trust to close the best deal possible.

The word “Labor” is crossed out on a chalkboard with the word “Talent” written underneath, underlined.

Marketing, Strategy

Strike the Word ‘LABOR’ From Your Lexicon

Time to delete the word “labor” from your business vocabulary. Why? Because language has power in communicating the value of your professional services.

A close-up of several job titles in a company’s organizational chart.

Management

What We Still Don’t Understand About Org Charts

Learn how the right job title communicates authority both internally and externally, and unearth the art of creating clear, functional org charts.