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Podcast
How to Make the Best Deal
Join me as I reframe the pricing conversation and empower you to make deals that keep your business thriving.
A leadership team does a 4-way fist bump to symbolize comradery in the use of the ALE model in their scalable business.
Strategy
How Scalable Companies Address Shortcomings With ALE
Discover how the ALE model helps diagnose and solve organizational challenges. Explore real-world examples of accountability, leadership, and execution in action.
PC #36: Incentives That Will Backfire — Horribly
Podcast
Incentives That Will Backfire — Horribly
Is your incentive program causing more problems than it solves? Listen in for a deep dive into the paradox of employee incentives.
A leadership team meets to discuss their business in a brightly lit conference room.
Strategy, Management
ALE: Leadership Without the Group Hug
Discover the power of the ALE model for unlocking the synergy of accountability, leadership, and execution to drive results and, ultimately, success.
Two AV business owners shake the hand of a new client after mastering the art of pricing discussions.
Sales
Never Say “Markup”
Learn effective strategies to handle price objections and why eliminating “markup” from your vocabulary can transform customer conversations.
PC #35: The First Time I Used the Word “Scalability”
Podcast
The First Time I Used the Word “Scalability”
I’m taking a trip down memory lane to the early days of my career, when I first started using the word “scalable” in the context of live events operations.

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Since 2006, Tom Stimson, owner of The Stimson Group, has worked with over 200 AV companies and organizations on business strategy, process, marketing, and sales.

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