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All The Latest News
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A woman smiles while on a call in front of her office window, speaking with a prospective client.
Sales
Meet Your Prospect Where They Are
Discover how effective relationship-building and understanding buyer processes trounce rushed proposals and lead to long-term partnerships.
PC #29: Tipping Points in the Live Event Industry That Still Matter Today
Operations
Tipping Points in the Live Event Industry That Still Matter Today
The '80s sparked an equipment leasing gold rush in live events, but led to a 30-year industry "death spiral." Easy money turned into today's challenges. Can we break the cycle?
The phrase “Budget vs. Price vs. Cost” appears on a chalkboard with a hand holding a piece of chalk slightly below.
Sales
Budget vs. Price vs. Cost — Which Battle Are You Fighting?
Budget, price, and cost: Learn how to navigate these sales battlefields by discovering your client’s priorities and shifting away from a focus on price.
A blue sticky note with “Project Proposal” written on it sits atop a stack of documents detailing an event proposal.
Sales
Naked Proposals: An Updated Approach to Event Quoting
Revolutionize your sales approach and embrace transparent pricing with “naked proposals” to enhance profitability AND client relationships.
PC Ep #28: The Buyer’s Journey with Ciara Feely
Sales
From Selling to Serving: Transforming the Buyer’s Journey with Ciara Feely
Sales guru Ciara Feely joins the Intentional Success Podcast to teach you how to transition from transactional buyer-seller relationships to trusted partnerships!
A young business owner explains to her team how their operations will run more efficiently after adopting a scalable model.
Operations
Why Job Planning Is Easier in a Scalability Model
Discover how scalable planning and a central source of information can transform project management, ensuring efficiency and eliminating bottlenecks.

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Since 2006, Tom Stimson, owner of The Stimson Group, has worked with over 200 AV companies and organizations on business strategy, process, marketing, and sales.

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