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The Myth of Sweat Equity
Podcast
The Myth of Sweat Equity
Are you still pinching pennies when you should be living large?
Team going over the sales metrics that matter.
Sales, Management, Marketing
Sales Metrics That Matter
Focus on impactful metrics: track email opens, booked appointments, and client meetings to drive real business success, not vanity metrics.
Stop Settling for Too Little Profit
Podcast
Stop Settling for Too Little Profit
Are you tired of settling for razor-thin margins and feeling like success is always just out of reach?
Marketing
How to Convert Price Shoppers Into Value Buyers
Discover strategies to handle price shoppers effectively and shift focus from price to value to attract more committed clients to your business.
People holding gears that work together and make a well-oiled machine.
Management
Can You Have a Well-Oiled Machine Without Replacing Parts?
Maintain business health by strategically energizing key areas: selling, planning, administration, and execution for sustainable balance and optimal performance.
The Final Battle Between Sales and Operations
Podcast
The Final Battle Between Sales and Operations
Ready to end the sales vs. operations feud once and for all? In this episode, we’re sharing the secrets to creating a unified team that delivers flawless events every time.

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Since 2006, Tom Stimson, owner of The Stimson Group, has worked with over 200 AV companies and organizations on business strategy, process, marketing, and sales.

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