All Topics

Podcast
The Words We Use Affect Our Value
“Rental.” “Labor.” “Job cost.” These transactional relics from the rental era don’t reflect what you actually do.

Management,
Operations
Why Your Software Stack Is Killing Your Profit
Simplify your AV software setup for smoother projects. Learn how to choose the right platforms, create a single source of truth, and ruthlessly simplify.

Podcast
Revenue Optimization for a Diverse Clientele
How many times have your customers told you, “I’ll make it up to you on the next one”? If they’re really customers (not clients), there’s no guarantee there will BE a next one.

Sales
Why Small Talk Kills Your Discovery Calls
Master discovery call techniques by listening more and presenting less. Learn the last word technique and open-ended questions to win business deals.

