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Strategy
What Do Owners Want for Their Businesses NOW?
Over the past decade I have learned a lot about what it means to own a business, how business owners...
Management
Pent Up Demand is Your Worst Nightmare
Why you are not prepared for recovery and you what should do about itAll the signs are here. The pieces...
Management
The Great Re-Awakening
Preparation is over – It’s time to get back in the game This week (March 8, 2021) marks two coincidental...
Sales
How to Navigate Cost Comparison Conversations With Your Customers
How often do clients ask you for an "apples-to-apples" quote?
They send you an RFP to strictly follow so they can see a direct cost comparison between you and your competitors. But in the AV world, true apples-to-apples comparisons don’t exist.
Most of the people in the AV community work in competitive situations — we bid on projects, against other companies (and probably even against each other). Competitive bidding is the world we think we live in. But it’s not as comparable as it may seem.
Management
Why Sub-Renting is a Sign of Growth
Are sub-rentals really as bad as you think?
Probably not.
In fact, sub-renting equipment strategically should bring in more profit, not less.
I was reminded of this not too long ago when I had a chance to catch up with an old friend. This veteran operations manager has been running operations longer than I’ve been in the business — and I’ve been doing this for 30 years. He’s quite good, to say the least.
When we started talking about sub-rentals, his eyes lit up and he said, “I love sub-rentals!” So I asked him to elaborate.
Management
Profile of a Professional Freelancer
The following note came to me after the webinar on June 24, 2020. I am sharing this with the July 1 webinar on the New Gig Economy because I think a lot of folks have a misperception about freelancers in general. Also, I think many former full-time employees will be looking at freelancing as a career (or a stop gap). YOU ALL NEED TO READ THIS.