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Strategy
In a grid of nine paper airplanes on a blue background, a bright yellow plane angles as if to leave all the white planes behind.
Strategy
Time to Pivot… Again?
Three key indicators can help you anticipate the need for your business to pivot and what that pivot will look like.
A hand points a pen at a blue graph about reputation on a laptop screen in front a large window framing a setting sun.
Strategy
Why Aren’t We Talking About RFPs Anymore?
Requests for Proposals (RFPs) were the pre-pandemic norm in our industry, the way buyers and sellers came together to do...
A hand in the foreground uses a pen to write a checklist in an out-of-focus notebook.
Strategy
The Pre-Exit Checklist
When should an owner start thinking about selling their business? Some will be surprised by the answer. An owner should...
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Strategy
How To Have a Thoughtful 2022
There’s a question I love to ask clients: “Tell me, what has the pandemic done for you?” Yes, the pandemic...
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Strategy
3 Strategic Gems of 2021: Supply Problems Need Process Solutions
There’s a classic business dilemma in which the person in charge of sales is also in charge of marketing. If...
Channel Disruption Is Your Friend
Strategy
3 Strategic Gems of 2021: Channel Disruption Is Your Friend
Sun-Tzu, author of the classic The Art of War, wrote, “In the midst of chaos, there is also opportunity.” He...

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Since 2006, Tom Stimson, owner of The Stimson Group, has worked with over 200 AV companies and organizations on business strategy, process, marketing, and sales.

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