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Sales
The word “value” sits above its definition, in which a green highlighter accents the word “worth.”
Sales
What Does Value Actually Mean?
Do you know what your customer values, or do you just think you know? Learn how to frame your value proposition in a way that resonates.
Two men in suit coats shake hands on the steps of a large, white building after agreeing on the scope and cost of a project.
Sales
Learn to Productize Your Services
Tired of scope creep and losing margin on every change order? Learn how to productize your services to sell them in a more scalable, profitable way.
A man in a blue dress shirt leads a business meeting with a client where he is explaining the value of his products and services.
Sales
You Are Not Too Expensive… It’s Something Else Entirely
Learn the three main reasons why customers say "you're too expensive" and how to overcome this objection before you ever send a price.
A chalkboard graph showing progressively shorter lead times as time goes on.
Management, Sales
Why You Should Embrace Shorter Lead Times
Short lead times have become prevalent, so what can you do to make those short lead times work for you, not against you?
An overhead shot of two people sitting at a desk shaking hands over several pieces of paper and a computer.
Sales
Sell at the Highest Level of Value
Anyone can shop or sell on price. Buying and selling value takes effort, but both sides win.
The words, “say no,” are written on a chalkboard next to a red X.
Sales, Strategy
How to Be Confident Saying NO to Clients
In this post, we discuss how to develop the confidence to know you’re saying no at the right time when turning away new business.