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All The Latest News
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Management, Operations
Low Overhead Means Every Employee Matters More
In this post, learn how outsourcing your Cost of Goods Sold (COGS) like trucks, equipment, and staff can lower your overhead costs in the long run.
Two businesspeople point at a graph, learning about the differences between a quote and a proposal.
Sales
What’s the Difference Between a Quote and a Proposal? 
Do you know when to use a quote or proposal with customers? Learn more about the differences between these two tools, and how they can be used effectively.
The word
Operations
Outsourcing Gets a Bad Rap
Discover why outsourcing isn't as bad as you think. Read on to learn how it can improve your business's capacity, customer service, and even job costs.
Eight men and women in business attire sit in chairs along a blank wall with applications in hand, awaiting a job interview.
Management
Struggling to Find Good Talent? Here’s How to Fix It…
Having difficulty finding qualified applicants? Learn how to adjust your approach and search process to find great talent for your AV company.
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Strategy
Our Hangups Have Been Holding Us Back
Did you know unlearning old practices and hangups in the live event/rental industry can help you build a scalable business model? Learn how to unlearn, here.
The word “value” sits above its definition, in which a green highlighter accents the word “worth.”
Sales
What Does Value Actually Mean?
Do you know what your customer values, or do you just think you know? Learn how to frame your value proposition in a way that resonates.

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Since 2006, Tom Stimson, owner of The Stimson Group, has worked with over 200 AV companies and organizations on business strategy, process, marketing, and sales.

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