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Strategy
A person in business attire holding a chalkboard sign that says “Exit Strategy.”
Strategy
Exit Strategy: Start Planning Before It’s Too Late
Exit strategies aren’t just for retirement. Learn why every business owner needs one and how to build a more valuable, sellable company from day one.
A business professional calculating finances and reviewing documents.
Strategy
Stop Pricing Like a Rental Company
Ditch rental pricing if you’re in show business. Learn why pricing like a rental company hurts profits, and explore three ways to price your expertise.
Businessman in deep thought at his desk, reflecting on strategic decisions for sustainable business growth.
Strategy
Quality Over Quantity: The Case for Selective Business Growth
Learn how focusing on quality over quantity and turning down misfit projects can transform your business into a sustainable, profitable company.
A professional team collaborating in an office environment, reviewing documents and discussing strategies.
Strategy
Process Documentation Reimagined: Hire Smart, Define Success, and Scale Faster
Rethinking process documentation: Why hiring skilled professionals — not documentation — is the key to scaling your live events business.
Job interview panel evaluating candidate across wooden conference table in modern office setting.
Strategy
Why Finding the Right People Should Be Easier Than Ever
Learn to streamline operations via outsourcing and process documentation — a guide to building efficient teams with specialized talent.
Two young professionals reviewing data on a tablet device in bright office setting.
Strategy
The Updated Pricing Model for Former Rental Companies
Why traditional rental pricing models are failing and how to transition to value-based pricing focused on talent and solutions rather than equipment costs.

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Since 2006, Tom Stimson, owner of The Stimson Group, has worked with over 200 AV companies and organizations on business strategy, process, marketing, and sales.

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