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Management
Management
What NOT to Include When Creating Job Descriptions
Maybe writing detailed job descriptions sounds like a good idea, but most job descriptions have one crucial flaw: they include too many details. Job descriptions are not the place to explain the nuanced tasks you expect from your employees. In fact, the more detailed you make a job description, the more No’s you actually generate in an employee. It’s time to reevaluate the way we approach job descriptions. Don’t focus on the details — here’s what to do instead.
Management
How to Choose and Manage the Perfect Sales Manager
Not every company needs a sales manager, but some companies will never grow without one. Determining if your organization needs to change (or add) sales management depends on how effectively your business runs. I’ve seen companies with two salespeople that need a manager. I’ve seen companies with 15 salespeople that didn’t need one.
Management
How to Acquire and Grow Your Dream Team
Is having a “dream team” a realistic goal for your company? Imagine employing only the people who work hard, know their craft, and contribute to the team in a positive way. These aren’t just great people — they’re people who are great at what they do. Who wouldn’t want to have a dream team working to advance their business? Is the “dream team” idea too good to be true... or is it actually possible?
Management
3 Steps to Falling in Love with Your Business Again
Coaching business owners can feel a lot like marriage counseling. I get the frustrations. I know what it’s like to be an owner who wakes up and thinks, “I don’t want to do this job anymore. I don’t like my choices and feel constrained by my options.” Often these difficulties and the lack of motivation creep in because we’ve stopped loving the business like we used to. But that doesn’t mean it’s time to give up on the company.
Management
The #1 Reason You’re Suffering From Analysis Paralysis
You’ve been collecting data, gathering information, asking for insight, but you’re still not comfortable making the decision. If you could only get a little more data or reach a consensus, you’d feel better about moving forward, right? The truth is, it isn’t a lack of data that’s postponing your decision. If you’re suffering from analysis paralysis, it’s because you’re afraid of making a mistake.
Management
How to Boost Creativity in Your Team
Creativity is in short supply — especially in the AV business. We engineer, work systems, and follow protocol. And in the midst of that, it’s really hard to be creative. In fact, that’s why a lot of AV companies bring me in for a consultation — they need a creative perspective. People ask me to help them work through their challenges, review their proposals, and weigh in on their opportunities because I bring a lot of creative ideas. So, what’s the secret to my creativity?

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Since 2006, Tom Stimson, owner of The Stimson Group, has worked with over 200 AV companies and organizations on business strategy, process, marketing, and sales.

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