Sales
Sales
Apples to Apples is Not The Right Conversation
In a negotiation, we often see either the customer or the seller try to leverage the conversation into an apples to apples comparison. In this video from Tom's Intentional Success® Selling series he explains how to avoid the apples to apples trap.
Sales
Rethinking Sales and Delivery Process
Consider this, if you could generate a complete design and cost estimate with the push of a button and only...
Sales
My Five Top Salesmanship Tips for Owner-Operators
When I ask, what prompted you to start your AV business? The answer I hear most often is, “I started this company because people wanted my expertise.” They will quickly add, “I was never trained in business. I don’t think of myself as a salesperson.” Designer, programmer, technician, visionary, or specialist – small business owners are typically everything other than a salesperson. Yet, every business owner I have worked with is by far the best salesperson in their company.
Sales
Getting in Front of the RFP
In this podcast, Tom Stimson talks about rethinking how you approach the RFPs that come your way, and how it...
