Ever been asked, “Who’s better than you?”

This seemingly simple question took me years to truly understand — and it became a turning point for my business.

In this episode, I break down the 10 tiers of AV excellence, from basic “meatball AV” to those mythical Level 10 shows where everything exceeds expectations.

You’ll learn exactly where your company fits, when you’re punching above your weight (and how to succeed anyway), and why the highest-tier shows are dominated by freelancers.

Listen now to discover how self-awareness and strategic hiring can elevate your team, your shows, and your company’s reputation.

Visit trstimson.com for more resources.

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