The New Era Of Line Item Proposals
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Tom Stimson
August 25, 2026
Institutional buyers don't actually need your line item pricing. They just think they do.

Institutional buyers don’t actually need your line item pricing. They just think they do.

In this episode, I break down why buyers ask for an itemized breakdown, when it’s actually worth playing along, and the three things to add to any proposal that protect your pricing if you do.

Listen now.

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About Tom Stimson
Tom Stimson MBA, CTS is an authority on business and strategy for small- to medium-sized companies. He is an expert on project-based selling and a thought leader for innovative business processes.
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