Not every customer buys the same way — and that costs you money. In this episode, I unpack the three main buyer types you’ll meet and show you how to spot them fast.

Learn why Confidence Buyers trust your expertise, Value Buyers need clarity, and Control Buyers think they know more than you do. Get practical tips for crafting proposals that speak to each type, and discover how to maintain your margins while giving customers exactly what they want.

This one’s perfect for sales professionals looking to close more deals without dropping prices.

Visit trstimson.com for more resources.

Follow Tom on LinkedIn