Is your top sales performer’s magic touch starting to fade?

In this episode, I share a real-world story about a consulting firm whose star salesperson saw their close rate plummet from 80% to 50%. But it wasn’t about talent — it was about process.

Discover a proven three-call system that turns costly leads into committed customers, and learn why sending endless proposals (or as my friend Carl calls it, “smoking hopium”) is killing your close rate. If you’re ready to stop hoping and start closing, this episode reveals how to make your sales process work for you, not against you.

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