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A successful business owner stands smiling with his arms crossed in front of his leadership team.
Strategy, Marketing
3 Steps to Be the Best (Not the Biggest)
As you grow your business, remember that being biggest doesn’t mean being best. Here are three steps to focus your growth on what matters.
A successful business owner stands smiling with his arms crossed in front of his leadership team.
Strategy
Do You Need a Coach or an Advisor?
Having trouble with next steps for your business? Not sure how to take them? Here’s the difference between a business coach and an advisor, and which can help.
A hand with a pencil in its fingers types on a calculator while value engineering a great quote for a client.
Sales
Why We Need to Flip Our Quoting Process Upside Down
The simple trick to building a professional event quote that won’t unravel under price pressure from your customer.
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Management
The Hidden Truth About Scaling (That No One Wants to Talk About)
Downscaling is a necessary season of business, but it’s not something anyone likes to talk about. The trick is knowing how to downscale successfully.
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Strategy
How “Agency” Should You Be?
We explore the different facets of what it means to be "agency" and how you can find the right balance for your business.
Marketing
How to Convert Price Shoppers Into Value Buyers
Learn how to identify price shoppers and convert them into value buyers, creating more qualified and profitable customers.

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Since 2006, Tom Stimson, owner of The Stimson Group, has worked with over 200 AV companies and organizations on business strategy, process, marketing, and sales.

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