The Selective Expert

There are a lot of self-proclaimed experts out there but it doesn’t take much to spot the posers. Spend a few minutes on Linkedin or Google your expertise and read a few blogs. The more information there is on your chosen subject, the less chance you have to distinguish yourself. This is where most would-be experts fail: they try to talk about things that too many people already know about. There is always someone that...

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Your Way of Thinking

You can copy the way another company looks, but you can’t copy how they think. Your mindset will determine whether you have sustainable results. A colleague who felt we would be a good fit recently referred me to a company that was interested in my services. I exchanged emails with the owner and setup the call. At the appointed time, I called the office and was trapped in an auto-attendant loop that disconnected when I...

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Three Keys to Growing a Rental & Staging Business

This article was originally published in the May 2016 issue of Entertainment Technology Asia Growing a Rental and Staging business has never actually been easy, but today it seems like anyone can get into the game. Competition is fierce, products and services increasingly commoditized, and getting ahead seems harder. How do you grow, make money, and not collapse under your own weight? There are three key best practices that will keep your rental business vibrant. Learn How...

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Love and Profit in a Fishbowl

I am going to make an important assumption about you and your business. At one time you were very much in love. You started with a great idea and received lots of encouragement from those around you. You dated the idea, maybe tried living together, and finally – without being certain of what all could happen, you took the plunge into a permanent relationship confident that you wanted to find out what would happen next,...

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How to Kill A Good Idea, Quickly

I have these great ideas. Books, articles, client questions, TED Talks, observations, or suggestions have all triggered moments of brilliance. Sometimes I am consumed by all the things I could be doing. I have even gone so far as...

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